Wildfires sweeping through Southern California have left destruction in their wake, forcing evacuations, destroying homes and businesses, and threatening entire communities.
The Collision Industry Foundation (CIF) is rallying to support professionals in the collision repair industry who have been impacted.
"The devastation caused by these wildfires is heartbreaking, and our hearts are with those whose lives have been upended," CIF said in an email.
CIF encourages industry professionals and community members to participate in two critical ways:
Referral Assistance: If you know someone in the collision repair industry affected by the wildfires, CIF urges you to direct them to CIF’s online application. A CIF volunteer will promptly reach out to ensure they receive the necessary support.
Donations: The foundation has launched a dedicated campaign to raise funds for affected professionals. Donations, which are tax-deductible, will go directly to those in need. Donors can contribute via the CIF website.
CIF's efforts come as part of its longstanding mission to support members of the collision repair industry in times of need. Whether through direct financial aid or connecting victims with resources, the foundation remains a critical support system during disasters.
For those impacted or looking to help, CIF emphasizes the urgency of acting now. "Your support can make a real difference for those facing tremendous challenges," the organization said.
As the wildfires continue to impact Southern California, the Collision Industry Foundation remains committed to aiding those who are the backbone of the repair industry. For more information or to contribute, visit the CIF website.
Automakers Offer Payment Relief, Donations
Several automakers announced donations to various organizations aiding wildfire victims, as well as payment relief options for affected customers, including deferred payments and account assistance.
Mazda Financial Services (MFS) said customers in officially designated disaster areas may qualify for lease and payment deferrals, redirection of billing statements, and flexible phone or online payment arrangements.
Impacted Mazda customers are encouraged to reach out to MFS directly by calling 866-693-2332 to discuss account-specific options and relief eligibility.
Hyundai and Genesis are donating $100,000 to the American Red Cross and $100,000 to the Los Angeles Fire Department Foundation to support disaster relief and recovery efforts, particularly for evacuees and first responders.
Hyundai and Genesis owners whose vehicles were damaged in the fires may qualify for the SoCal Wildfire Relief Buyer and Owner Assurance program, which includes $1,000 toward the purchase of a new 2025 Hyundai vehicle or $2,000 toward the purchase of a new 2025 Genesis vehicle.
To be eligible, customers must provide documentation from their insurance company confirming their vehicle sustained damage due to the wildfires. The new vehicles must be purchased or leased between Jan. 7 and March 1, with delivery completed by March 31.
Additionally, Hyundai Capital America, which manages Hyundai Motor Finance and Genesis Finance, is offering payment relief solutions for eligible customers.
Customers seeking assistance can contact Hyundai Motor Finance at 800-523-4030 or Genesis Finance at 844-363-7477.
Toyota Motor North America will match employee donations to The American Red Cross and SBP, while Toyota Financial Services and Lexus Financial Services are offering payment relief options to affected lease and finance customers in designated disaster areas.
Customers can contact Toyota Financial Services at 800-874-8822 or Lexus Financial Services at 800-874-7050. Online assistance is also available through the respective customer portals.
Ford Motor Company, through its philanthropic arm, announced new grants to benefit the Los Angeles Fire Department Foundation and the California Community Foundation Wildfire Recovery Fund.
Ford Credit is offering payment extensions for customers impacted by the wildfires. The company is also collaborating with the Red Cross, Feeding America and Team Rubicon to provide food, shelter and other essentials for displaced families.
Kia America announced a $250,000 donation to the American Red Cross to provide immediate assistance to families and neighborhoods devastated by the wildfires.
Kia is also offering financial hardship support to affected customers. Eligible customers can receive payment relief solutions, including a $1,000 cash rebate on select 2024-2025 Kia models. Impacted individuals are encouraged to contact their local Kia dealer for details, though restrictions apply.
Kia Finance is also extending payment relief to customers living or working in designated evacuation areas, who can reach out to Kia Finance at 866-331-5632 for assistance.