Mitsubishi Motors North America, Inc. (MMNA) is celebrating five years in Franklin, TN, highlighting a series of remarkable achievements as part of its commitment to growth, sustainability and community impact.
Since relocating from Cypress, CA, in 2019, MMNA has created approximately 180 jobs in Tennessee and indirectly employs more than 8,000 people nationwide through its network of 330 dealer partners.
“We are incredibly proud of what we've accomplished here in Tennessee over the past five years,” said Mark Chaffin, president and CEO of MMNA.
Key milestones include the launch of the award-winning Mitsubishi Outlander Plug-in Hybrid, which recently secured its third consecutive title as Green Car Journal's Family Green Car of the Year. The vehicle has also earned recognition as the 2024 MotorWeek Drivers' Choice Award for Best Small Utility, Puros Autos' Latin Flavor SUV of the Year, and a Top Safety Pick designation from the Insurance Institute for Highway Safety (IIHS).
MMNA’s presence in Tennessee goes beyond its business achievements. The company’s corporate social responsibility initiative, "Driving Confidence, Driving Community," has led to impactful partnerships. Notably, the Community Utility Vehicle program provided a 2023 Outlander Plug-in Hybrid to Tucker’s House, a nonprofit helping families of children with disabilities enhance home accessibility.
MMNA’s forward-looking "Momentum 2030" business plan aims to debut new vehicle models annually, expand dealer networks, and integrate cutting-edge technology into the car-buying experience. This ambitious strategy reflects the company's vision for sustainable growth and enhanced customer engagement.
In addition to economic contributions, MMNA has played a vital role in emergency response efforts, such as supporting tornado recovery with vehicles for Nashville-based nonprofits.
“By delivering exceptional vehicles and fostering strong community ties, Mitsubishi has firmly established itself as a key player in Tennessee’s economic and social fabric,” Chaffin added.
