Honda has unveiled the design of the upcoming Honda Prologue, its future EV SUV offering coming in 2024.
While Honda already released its first electric vehicles in other markets with the Honda E hatchback, it has yet to introduce anything electrified to North America since the Clarity.
The Prologue will be its first EV in the U.S. and will be available in 2024.
In the pictures released by Honda, the brand shows the Prologue follows more of the design choices from the Honda HR-V instead of the more traditional CR-V and Passport. More elements are taken from the Honda E hatchback inspiration; the wide Honda nameplate on the back, the modern black and white styling inside and out, and the reasonably flat front grill all come to mind.
Contrary to what the press release would like you to believe, the design is far from exciting or groundbreaking. Honda chose the conservative design choice, clearly influenced by its work with General Motors on the joint platform. The Prologue looks similar to GM’s own Chevy Equinox EV, but consumers may be willing to ignore the conservative styling if it comes at the right price.
Honda did not release any more specifications about the vehicle nor any pricing information, which is fair considering the SUV is still more than a year away from seeing American roadways.
But this fact is the one perturbing consumers today: many shared their views online, believing Honda’s first EV product is coming too late, especially considering the brand has seen continuously falling sales over the past couple of months.
