California Auto Dealerships Change Hands

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BMW of Humboldt Bay in McKinleyville, CA.

Several California dealerships are under new ownership, according to Performance Brokerage Services.

McKinleyville, CA

BMW of Humboldt Bay in McKinleyville, CA, was sold by Reza Lankarani to Victory Automotive Group. It will retain its name and location at 1795 Central Ave.

Founded in 1997, Victory Automotive Group operates more than 50 locations across 10 states and represents more than a dozen franchises. BMW of Humboldt Bay is the only location offering BMW, making for a terrific addition to the portfolio. Based on new vehicle retail sales, Victory Automotive Group is among the top 15 dealership groups nationwide according to Automotive News. Founder and President Jeffrey Cappo works alongside his sons, Eric and Michael Cappo, who are heavily involved in the day-to-day operations.

Lankarani owned and operated BMW of Humboldt Bay since 2006.

Covina, CA

Covina Volkswagen in Covina, CA, was sold by SRO Group and Greg Bozzani to Alin Navidi. It will be renamed Covina Valley Volkswagen and will remain at 528 S. Citrus Ave. in Covina.

Covina Volkswagen is an award-winning Volkswagen dealership in Los Angeles, established in 1911. Greg Bozzani, partner and general manager of Covina Volkswagen, is the third generation of a storied automotive legacy that began more than 100 years ago. His family's journey began in the early 1900s with his grandfathers, Joe and Amerigo Bozzani, who traveled from Italy to America under the commission of Fiat. Despite a dramatic train robbery and a detour to Los Angeles, the brothers established themselves in the burgeoning automotive market.

The Bozzani family's resilience was tested during the Great Depression, but they persevered, becoming deeply embedded in both the automotive industry and the local community. Their legacy includes Amerigo's role in the development of one of the first freeways in Southern California, the Pasadena Freeway, connecting Pasadena with the center of business and commerce in downtown Los Angeles.

In the 1960s, Greg's father, Bob Bozzani, continued the family tradition in the retail automotive business, and secured his first Volkswagen dealership. Greg entered the family business in 1984, learning the trade from his father. After his father retired, Greg worked at various other dealerships before securing Covina Volkswagen. Greg has upheld his family's century-long reputation for excellence, grounded in a legacy of integrity and service.

SRO Group also owns Volkswagen of Ontario and Volvo of Ontario in California.

New owner Navidi started his automotive career as a used car dealer in Portland, OR. He then became a partner at Coachella Valley Volkswagen, a Palm Springs dealership. When it came time to sell Coachella Valley Volkswagen, Performance Brokerage Services was engaged to handle the transaction.

Following that sale, Navidi worked with Performance Brokerage Services to identify and secure the ideal dealership opportunity where he would have full ownership.

Tustin, CA

Nissan of Tustin in Tustin, CA, was sold by Tim Hutcherson to David Massoudi of Mass Auto Group. It will also retain its name and location at 30 Auto Center Drive.

Nissan of Tustin is a proud recipient of the Nissan Award of Excellence, which recognizes employees and dealerships who consistently deliver outstanding results in sales, customer satisfaction and owner loyalty. This commitment to excellence is exemplified by Hutcherson, who was one of a select group of 48 dealers from across the country nominated for the highly coveted TIME Dealer of the Year award in 2023.

Mass Auto Group operates five dealership locations across Southern California representing Nissan, Chrysler, Dodge, Jeep and RAM.

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