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Monday, 17 July 2017 19:58

Jerry Seiner Group opens new Kia dealership in Salt Lake City

Jerry Seiner Group celebrated the opening of a new Kia dealership at 1530 South 500 West in Salt Lake City, with a ribbon cutting event on Thursday, June 22, 2017.


Salt Lake City Mayor Jackie Biskupski and Salt Lake County Mayor Ben McAdams made brief remarks at the event, and the Salt Lake Chamber of Commerce President’s Ambassadors conducted a ribbon cutting before several hundred visitors.


“Jerry Seiner dealerships have been providing quality transportation solutions to Utah [residents] at an affordable price for 37 years – and our growth and economic development continues,” said Chris Hemmersmeier, CEO and son-in-law of the late Jerry Seiner, who founded the company. “We’re very excited to unveil this beautiful, new, state-of-the-art dealership, which includes both sales and service departments.”


Hemmersmeier said the new 25,000-square-foot Kia dealership was built over 10 months and provided 125 construction jobs for Utah [residents]. Cameron Construction was the lead builder on the project and AE Urbia was the architect. Twenty-three Utah companies served as subcontractors during the construction.


Greg Grulikowski, Western Regional Director for Kia Motors America, explained how the Kia brand has evolved in the industry. He said Kia leads all industry brands in the most recent JD Power Initial Quality Study. The win marks the first time in 27 years that a non-luxury brand has led all industry nameplates in the study. Additionally, Jerry Seiner Kia has been recognized for its excellent customer service by winning the Kia Top Service Satisfaction Award seven times among dealerships in four states.


Company founder Jerry Seiner bought land for the dealership in 1994, with a vision to revitalize South Salt Lake before any large car dealerships and retailers came on the scene in the area. Jerry Seiner opened Utah’s first Kia dealership that year, and eventually became Utah’s largest Kia dealer with two franchises in the Greater Salt Lake metro area. Jerry Seiner Kia provides jobs for more than 60 Utah [residents] and is projected to exceed $25 million in total sales in 2017.


“Jerry Seiner Group is an important part of Salt Lake County’s economy, employing 350 people and contributing $25 million in Kia sales alone,” said Salt Lake County Mayor McAdams. “Jerry Seiner dealerships have played a significant role in the growth and revitalization of the county.”


Salt Lake City Mayor Biskupski added, “Salt Lake City congratulates Chris Hemmersmeier for leading his team to carry on the Jerry Seiner legacy in our community. We wish the business continued success.”


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