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Friday, 12 June 2015 00:00

GCIA Meeting on May 19 Featured Guest Speakers from GM and RAE

On Tuesday, May 19, the Georgia Collision Industry Association (GCIA) held a member meeting at Rick Hendrick Chevrolet in Duluth, GA. Featuring guest speakers from GM and Reliable Automotive Equipment, the meeting attracted over 30 attendees.

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GCIA's Executive Director Howard Batchelor said, "It went quite well. Attendees took away a lot of information and wisdom. There were also quite a few parts people in attendance to learn about GM's MyPriceLink program, and I think we reached our goal of providing useful information to educate our members."

The meeting began with GM representative Billy Evans discussing their new MyPriceLink program which is designed to help eliminated aftermarket parts manufacturers from using the OEM list price to determine their price. Estimating systems will interface with MyPriceLink to update prices. GM first announced the program last year at SEMA, but it was put on hold until they could fully develop the interfacing component; GM plans to release MyPriceLink in the near future as a way to help them provide competitive pricing.

Next, Dave Gruskos of Reliable Automotive Equipment talked about vehicles being manufactured with new metals. He explained how to rivet and use adhesives to achieve manufacturer-grade bonds in newer, higher-end vehicles. Gruskos also noted that being certified by one brand does not give a shop the knowledge and ability to repair all vehicles. Shops should earn certification from each OEM in order to work on their vehicles.

Batchelor briefly discussed the association's ongoing communication with the Attorney General before announcing that GCIA will begin conducting their 9th Annual Labor Rate Survey in the middle of June. GCIA will collaborate with NABR to gather survey information, but unlike past years when information was only collected for one month, this survey will be available all year.

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