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Tuesday, 02 January 2018 19:57

Maylan Newton Leads ASA-CO Informative Training Session

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On Monday, Dec. 18, ASA-CO hosted an informative training session for service advisors, owners and managers at the Kenz and Leslie BG Training Center in Wheat Ridge, CO. 

The session, “Convert the Price-Driven Customer,” was presented by ESi’s Maylan Newton.

According to ASA-CO Executive Director Julie Massaro, “The event went really well---Maylan covered what to do with a customer who is fixated on price only. Attendees enjoyed and got a lot out of the presentation, including skills they can immediately apply in their shops.”

ASA-CO regularly holds educational sessions to train the community. 

Massaro stated, “Attendees know when they come to one of our training classes that we have picked the best topics for their needs.”

For more information about the association, visit


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