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Tuesday, 06 July 2010 22:14

Mazda Announces Launch of Certified Pre-Owned Program

Mazda North American Operations July 6 announced the launch of a NEW Certified Pre-Owned (CPO) program designed to maximize the value of a pre-owned Mazda.

Under the program, Mazda dealers will follow a rigorous multi-point inspection and reconditioning program to ensure that Certified vehicles are as close to the quality of a new car as possible, and Mazda will offer warranty protection over and above any existing factory warranty.

All 2006-2010 Mazda cars, SUVs and trucks with less than 60,000 miles are eligible for the program, as long as they meet the rigorous standards for quality.

"Mazda's new Certified Pre-Owned program is designed expressly to make the process easy and affordable for customers shopping for a high-quality pre-owned vehicle," said Ron Stettner, VP, Sales, for MNAO. "As Mazda was recently recognized by ALG for holding one of the highest residual values in the industry, our new CPO program allows us to provide a never-before-offered level of warranty security that goes with the value for money already packaged into every new Mazda."

CPO vehicles will be identified on dealers' lots by point-of-sale materials which will outline the warranty details and program benefits. Every Mazda CPO vehicle will offer either the remaining balance of the factory warranty or an additional 12-month/12,000-mile comprehensive warranty, as well as a seven-year/100,000-mile powertrain warranty. As with all new-car Mazda warranties, there is no deductible or co-pay for warrantable repairs.

Additionally, all CPO vehicles receive roadside assistance at no extra cost, for the balance of the powertrain warranty period, which covers flat-tire changing, battery-jump, lock-out and fuel delivery. The Mazda CPO program is offered at participating Mazda dealerships in the United States.

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