“The Metal of Honor Project is our way of saying thank you and honoring the men and women of our armed forces who put their lives on the line for all of us,” said Jim Tornetta, CollisionMax and president and CEO.
Starting in June, the Metal of Honor Project will honor one veteran a month from the service area of each of the 11 shops CollisionMax operates, Tornetta said.
Honorees will be chosen from nominations made by the public on the program’s website, http://www.metalofhonorproject.com, and announced in the first week of the month. The website will accept nominations for each selected shop for the month preceding the announcement.
In New Jersey, CollisionMax operates shops in Blackwood, Cinnaminson, Glassboro, Marlton, Pennsauken, Sicklerville and Westmont.
In Pennsylvania, it has repair centers in Oxford Valley, Warminster and two in Northeast Philadelphia.
“What we’re asking people to do is to identify the veterans near our shops whose vehicles need body repair,” said Tornetta. “All we ask is that people give us a few words about their nominee’s story, including what his or her vehicle is and the work it needs.”
CollisionMax will only repair a vehicle that is a veteran’s primary means of transportation. The offer does not include restoring a classic vehicle or show car.