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Monday, 05 March 2007 16:47

WIN conference to unite industry females

A dynamic docket of topics and speakers are in store for those individuals attending the Women’s Industry Network (WIN) conference scheduled for April 29 through May 1 in Phoenix, Arizona.

The conference will cut across functional job lines and bring together female shop owners, technicians, and service and product providers for a series of inspiring speakers and informative seminars.

Keynote speaker will be Susan Hood, claims vice-president of State Farm.  Hood joined State Farm in 1981 as the fire claim representative in Santa Clara, California. She became divisional manager in Fairfax, Virginia, and then transferred to corporate headquarters in 1996 as executive assistant-operations in the president’s office. She became vice-president – operations in California in 1998 and claims vice-president in 2002.

 Other speakers include Laura Angell, I-CAR instructor from Warren Technical Center in Lakewood, Colorado; Mary Mahoney, vice-president of National Marketing at Enterprise Rent-A-Car; and Matthew Ohrnstein and Marcy Tieger from Symphony Advisors, LLC.

Seminar topics at the conference will include business strategies, recruiting more women to the industry, working with vo-techs, and performance management techniques.

“Our goal is to strengthen and expand opportunities for women in our industry,” said Sheila Loftus, executive director of WIN. “We want to promote the fresh perspectives that women can bring to industry issues, as well as help enlarge the range and scope of employment opportunities for women.”

Sixteen corporate sponsors have come onboard to support the event. The list includes Ford, Keystone, BASF, Akzo Nobel, among others.

“We are pleased and honored that these corporate leaders have chosen to acknowledge both the current and future potential for women in the collision repair industry,” said Loftus. “Women are a growing presence in all aspects of the collision industry and, while still a minority, we seek to provide much-needed support in the form of networking and mentoring opportunities.”

The conference will be held at the Hilton Phoenix Airport Hotel in Phoenix, Arizona. The cost to attend is $325 per person, which includes meals, seminars, and membership in WIN. Space is limited. For more information or to register, contact Sheila Loftus at (202) 363-1858 or e-mail her at

The Women’s Industry Network is a not-for-profit association dedicated to encouraging, developing and cultivating opportunities to attract women to collision repair while recognizing excellence, promoting leadership and fostering a network among the women who are shaping the industry. Its purpose is to enhance the collision repair industry through education, networking and sharing of resources. For more information, visit

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