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Monday, 05 March 2007 15:11

BASF offers waterborne solution to achieving goal

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Jay Leno’s futuristic Eco-Jet will be on display at the March 28 panel hosted by BASF. Invited guests will have the opportunity to get a closer look at this rarity, which was painted with BASF waterborne product. Statistics show that California currently produces 20.7 tons of VOC emissions per day. The new state regulations have an overall goal of reducing these to 5.1 tons per day. BASF reported that their products will aim to help California achieve these goals by offering eco-friendly profitability to collision repairers.

    In response to California laws and environmental concerns, BASF will host an evening panel to educate and inform invited guests on waterborne paint. The event will take place on March 28 at Universal Studios, Sound Stage 6, Universal City, California.
    Chuck Sulkala, National Auto Body Council Executive Director, will moderate the interactive panel of industry experts and address the concerns of California body shop employees. The seven-member panel will include collision repairers, BASF specialists, and members of the insurance industry. Laki Tisopulos, assistant deputy executive officer of planning and rule development will represent the South Coast Air Quality Management District on the panel. The discussion, ‘Change Is In The Air’ will address such issues as what the new regulations are and when they take effect. Solutions offered by BASF and how these solutions affect the collision repair shop and the overall industry will be presented. Audience questions will be addressed as well.
    Statistics show that California currently produces 20.7 tons of VOC emissions per day. The new state regulations have an overall goal of reducing these to 5.1 tons per day. BASF reported that their products will aim to help California achieve these goals by offering eco-friendly profitability to collision repairers.
    “With its 14 year tradition of high quality, BASF products make the transition to waterborne as seamless as possible,” said Darlene Eilenberger, BASF Marketing Director, NAFTA.
    A California shop that converted to BASF’s Glasurit 90-Line reported it was pleased with the change.
    “90 Line has been easy,” says Kurt Reichenbach, of Camarillo Auto Body in Camarillo, California. “We didn’t lose any production time during the transition and our painter loves the product.”
    On a lighter note, the evening will conclude with comedian and car nut, Christopher Titus, who is best known for  his FOX sitcom, “Titus”, and ‘The 5th Annual End of the World Tour’ for Comedy Central. Time Magazine called Titus “brutal, hilarious and audacious,” while Newsday called him, “T.V.’s most original comic voice since Seinfeld.” Christopher Titus is the founder of The Insight Project, a non-profit organization that raises money for children who have suffered abusive backgrounds.
    Titus has appeared on the Tonight Show with Jay Leno. Leno’s one-of-a-kind Eco-Jet will be on display at the event. The Eco-Jet was painted with Glasurit 90-Line BASF waterborne product.
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