Wednesday, 09 April 2014 00:15

2014 VISION Hi-Tech Training and Expo Hosted by ASA-Midwest

The Automotive Service Association of the Midwest (ASA-Midwest) hosted the 22nd annual VISION Hi-Tech Training and Expo at the Overland Park Convention Center and adjoining Sheraton Hotel in Overland Park, KS, March 6–9, 2014.

The 2014 VISION Hi-Tech Training and Expo exceeded attendance expectations with over 3,000 industry professionals from 37 states and five Canadian provinces and a sold-out exhibit floor. Combined, attendees received 17,300 hours of training. This was all in accordance with the ASA-Midwest goal for the event, "To provide management and technical training to the independent automotive service industry at an affordable cost through the support of sponsors and exhibitors," explains Sheri Hamilton, executive director of ASA-Midwest.

Exhibitors recognize the value of participating in the expo. Certified Transmission describes the event as being the “best value—better than many, if not all, shows that we attend and exhibit in.” SP2 believes the ASA-Midwest VISION Hi-Tech Training and Expo is “a great opportunity for instructors, technicians, owners, vendors, and guests to interact in an atmosphere of sharing. I will recommend this conference to everyone.” VISION is “one of CustomerLink’s favorite shows. It’s so well-organized that it’s a pleasure to coordinate, and it’s so well attended that my sales reps like going to it. It’s big enough to be worthwhile, yet small enough to really enjoy it. We usually get a lot of leads from the show, but, mostly, we love it just to interact with ASA personnel, as well as our own customers. It’s a great show!”

More than 80 management and technical training sessions were held throughout the four-day event, in addition to several live-broadcast training sessions and panel discussions. Supplementing traditional classroom training, VISION also held live, hands-on training sessions to further develop skills and knowledge for technicians.

The 2014 VISION Educator Think Tank featured a full day of training and networking for automotive educators, and it concluded with an hour-long panel discussion on the important issues impacting modern educators. View a live broadcast of the panel discussion.

The repair professionals in attendance were particularly impressed with the plethora of information provided in the various seminars that they can incorporate into their daily operations to improve their businesses. Steve Landry of Precision Auto in Gunnison, CO, noted “as a first-time attendee, I was very impressed with the level of technical training as well as management training—I will be bringing my technicians next year!” Kurt Born of Schrock Repair Inc. in Goodfield, IL, lauds the event as “excellent [with] high-quality training…people don’t travel from all over the country for nothing! This is some of the best training that there is. You must attend to be able to comprehend!”

“Bringing our team to VISION is one of the best investments we can make to improve our shop! The quality of trainers and networking opportunities with others in the industry cannot be topped! It’s just the BEST!” raved Diane Larson of Larson’s Service, Inc. in Peabody, MA, while Kevin Thomas of Kevin’s Car Care in Barnhart, MO, looks “forward to this event each year with high expectations, and, every year, my expectations are exceeded. The training, the hospitality, the camaraderie, the entertainment, and the socializing are all fantastic. I can’t wait for next year!”

The 23rd annual VISION Hi-Tech Training and Expo is scheduled for March 5–8, 2014, at the Overland Park Convention Center.

VISION strives to educate repair professionals to keep them current with the most relevant training needs of today and the future, and, though ASA-Midwest hosts the event, Hamilton stresses, "VISION is not an event solely for the members of ASA or ASA-Midwest. The event is designed for the independent service professional to receive some of the industry's top management and technical training available, as well as provide networking and mentoring opportunities to grow their business."

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