Wednesday, 15 December 2010 17:35

BASF Names Nick Maloof to Leadership Role

BASF Automotive Refinish announced on December 15 that it has named Nick Maloof its new Central Zone Manager, effective Jan. 4, 2011. He will report directly to Chuck Soeder, Vice President of BASF Automotive Refinish – North America.

Maloof comes from BASF’s Construction Chemicals business, having spent nearly 20 years there in various sales and sales management roles. During the past 10 years, he was Southern Area Manager for the group and was involved with several key initiatives that were instrumental to the success of the business.


“Nick has a history of outstanding sales growth and building strong customer relationships,” says Soeder. “I feel very fortunate to add him to the BASF Automotive Refinish team.”

Maloof holds a Bachelor of Science degree in Physics from the University of West Georgia and an MBA from the University of Alabama at Birmingham.

For more information on BASF Automotive Refinish, please visit www.basfrefinish.com.

BASF – The Chemical Company

BASF Corporation, headquartered in Florham Park, New Jersey, is the North American affiliate of BASF SE, Ludwigshafen, Germany. BASF has approximately 16,000 employees in North America, and had sales of $13 billion in 2009. For more information about BASF’s North American operations, or to sign up to receive news releases by e-mail, visit www.basf.us.

BASF is the world’s leading chemical company: The Chemical Company. Its portfolio ranges from chemicals, plastics and performance products to agricultural products, fine chemicals and oil and gas. As a reliable partner BASF creates chemistry to help its customers in virtually all industries to be more successful. With its high-value products and intelligent solutions, BASF plays an important role in finding answers to global challenges such as climate protection, energy efficiency, nutrition and mobility. BASF posted sales of more than $50 billion in 2009 and had approximately 105,000 employees as of the end of the year.

Further information on BASF is available on the Internet at www.basf.com.

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