Tuesday, 08 November 2016 22:54

NFL Network Shifts Gears With New Series "Tackle My Ride"

TMR SEMA 2016

NFL Network debuts new reality series "Tackle My Ride," starring Super Bowl Champion LaMarr Woodley, right, and Demented Customs master car builder, James Torrez, left, with featured Cleveland fan, Joe Whitthorne, at 2016 SEMA Show in Las Vegas Wednesday, Nov. 2, 2016. (Photo: Business Wire)


NFL Network has announced the debut of Tackle My Ride, a new unscripted reality series premiering Tuesday, November 15 at 8:00 PM ET.

 

 

The show features co-hosts former Pro Bowl linebacker and Super Bowl Champion LaMarr Woodley and Demented Customs founder and master car builder James Torrez, who surprise deserving football fans with ultimate fan car makeovers by their NFL hometown heroes.

 

Trailer:

 

 

From Super Bowl Champion, media personality and executive producer Michael Strahan and Leftfield Pictures, Tackle My Ride calls on current NFL players including New York Giants defensive end Jason Pierre-Paul and Cleveland Browns cornerback Joe Haden along with their respective teams (see full list below) to help deserving, loyal fans makeover their everyday vehicle into a customized, team-inspired dream ride. Each week, viewers go inside the on-field heroes’ garages, learn fascinating, loyal football fans’ stories, and get a behind-the-scenes look at Torrez’s highly creative and renowned auto restoration shop.

 

The announcement of Tackle My Ride was made by Woodley and Torrez in front of automotive enthusiasts at the 2016 SEMA Show.


"We're excited to continue to create this type of lifestyle programming, which allows us to highlight our players and their engaging personalities and bring them together with our most passionate fans," said Michael Mandt, Executive Producer of Original Content for NFL Network. "The car customization industry has an attitude, lifestyle, and culture all its own, and this series will deliver cool access and a great story in each episode."

 

"NFL Network has given us a tremendous opportunity to bring fresh, authentic and inspiring programming beyond the game of football to fans across the country," said Strahan. "Through the lens of custom car restoration, the series highlights individual stories of loyal fans-in-need while giving viewers inside access to some of their favorite football stars.”

 

“Tackle My Ride is the first unscripted program for NFL Media completely focused on the important relationship between the teams and players, and the millions of fans that make the NFL part of their lives,” said Julie Haddon, Senior Vice President of Marketing for NFL Media. “With this show, we’ve made a strategic investment by expanding our lineup to bring new audiences to NFL Network and continue to grow the NFL fan base. The program represents crossover content that will appeal to a wide audience across the country, including millions of car enthusiasts."

 

Tackle My Ride airs Tuesdays at 8:00 PM ET on NFL Network. Below is a broadcast schedule for the 2016 season:

 

November 15 – featuring the Cleveland Browns and cornerback Joe Haden

 

November 15 – featuring the Seattle Seahawks and defensive end Cliff Avril

 

November 22 – featuring the Minnesota Vikings and tight end Kyle Rudolph

 

November 29 – featuring the New York Giants and defensive end Jason Pierre-Paul

 

December 6 – featuring the New Orleans Saints and defensive tackle John Jenkins

 

December 13 – featuring the Dallas Cowboys and cornerback Brandon Carr

 

NFL Network’s Tackle My Ride is produced by Leftfield Pictures in association with SMAC Entertainment with executive producers Michael Strahan, David George, Shawn Witt, Sean Moran and Constance Schwartz-Morini.

 

For more information, visit www.NFL.com/nflnetwork.

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