The guide is divided by audience segment, including millennials, recent graduates, career and technical education students and military veterans. Each section includes background research on how to engage each audience and what they're looking for in a career. The guide features 61 pages full of sample messaging and language, digital and social recruiting tactics and processes to help strengthen retention efforts.
“Employees who have been in the auto care industry for decades are in the process of retiring, and companies are finding it increasingly difficult to attract and retain top talent,” said Bill Hanvey, president and CEO, Auto Care Association. “With a changing landscape of job seekers, it can be challenging to reach potential new applicants, most of whom are finding their jobs through a social media network. The Auto Care Careers Recruitment Guide addresses all of these hurdles and provides concrete advice for your recruitment needs.”
The Auto Care Careers Recruitment Guide can be downloaded on the newly-redesigned website, www.autocarecareers.org.
For more information, contact Courtney Hammer at firstname.lastname@example.org or 301-654-6664.