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Thursday, 05 April 2007 15:03

ASA explores collision shop certification programs

The Automotive Service Association’s Collision Division Auto Manufacturer Subcommittee has surveyed the major automobile manufacturers to determine each company’s requirements for collision repair facility certification.

 ASA has also collected the names of individuals to contact if an independent collision repair shop is interested in pursuing certification. The auto manufacturer subcommittee of ASA is led by Dan Bailey, CARSTAR Inc., Overland Park, Kansas., and is part of the association’s collision division operations committee. To assist ASA members, the subcommittee explored several elements in regard to certification programs, including:
 • If the manufacturer currently has a certification program in effect,
 • Whether the program is open to independents,
 • Dealership sponsorship requirements,
 • Each manufacturer’s specific requirements,
 • Designated work area requirements,
 • Availability of training to technicians, and
 • The presence of collision painter certification programs.
 Manufacturer certification was first offered by Jaguar, BMW and Daimler-Chrysler AG. Over the past several years, other manufacturers have adopted variations of the certification concept. Mercedes-Benz, Nissan, Volvo, Audi and Toyota, Lexus and Scion have all implemented collision repair certification programs.
 Some OEMs also offer certification of collision repair technicians and painters.
 ASA members who are considering certification from a specific manufacturer and would like the name of an individual to contact may call Denise Caspersen, ASA collision division manager, at   (800) 272-7467, ext. 236; or email denisec@asasahop.org for additional details.
 “Led by repairers with the interests of their fellow repairers in mind, ASA’s Auto Manufacturer Subcommittee is moving forward with its goal to provide independent shop owners with tools they can use to aid them in their business decision-making process,” said Caspersen.

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