Monday, 29 September 2014 00:00

Chevrolet Debuts a Pair of Pickup Concept Trucks for SEMA

Written by staff

For the last few years, Chevrolet has used the annual State Fair of Texas in Dallas to preview its plans for SEMA. This year, the focus of the state fair and SEMA is pickup concept truck parts. 

The Silverado "Toughnology" reminds customers that aluminum, the latest material-fad of the auto work, cannot compete with the high-strength of steel, which is located throughout this pickup truck's frame, cab, body and interior, which, GM has always noted, is "much less cost intensive than more exotic materials."

This concept also showcases GM accessories like unique grille inserts, sidesteps, a hard tonneau cover, a carpeted bedliner, fender-flare accents and tinted headlights. A graphic package, including 20-inch wheels and tires, OnStar 4G LTE with Wi-Fi hotspot capability, a wireless charging mat and Siri Eyes Free, is also included.

The blank canvas for this midsize truck exercise, dubbed the Colorado Sport Concept, is a 2015 Z71 crew-cab long-bed Colorado witha variety of GM accessories. The concept includes the 4G LTE package, which adds lane departure and forward collision alert systems, according to reports by Mark Williams,

The most obvious add-on is the GearOn Accessory System that sports a rack for carrying items above the bed, leaving room for smaller gear in the bed underneath the rack. The concept also includes sidesteps, mud flaps, fender-flare lips and a bed cargo divider. The only pieces on the truck available through GM or offered as a factory option are the 17-inch deep black sport rims and aggressive mud tires, according to reports by Mark Williams,


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